Any input becomes a video
Ideas, blog posts, PDFs, decks, documents, product pages, long-form footage, and image sets all resolve into a scripted, narrated cut.
Create
AI Video Creation, From Idea to Finished Cut
Turn an idea, a blog post, a deck, a PDF, or a product page into a finished video — script, voiceover, visuals, subtitles, and transitions generated in one pass, then editable down to the frame.
Free to start · 75+ languages · No credit card required
1 brief
to script, voice, visuals and subtitles
75+
languages without a second production
Bulk
generation over a whole catalogue
The run, end to end
A blog post goes in. A finished cut comes out.
Script, storyboard, voiceover, visuals and subtitles are generated in one pass — then editable down to the frame rather than locked.
Blog, deck, PDF or idea
Or a product page, a tweet thread, a knowledge base.
blogPPTPDFURL
Step 1 of 5
Bring anything that already says it.
A blog, a deck, a PDF, a product page or just an idea. The source is read for meaning, not scraped for text.
12+
input formats accepted
Illustrative run. Scene counts, formats and generation time vary with the source, the models configured and your review rules.
Capabilities
What Video Creation does
Long video to shorts
Feed in a webinar or a keynote and get back the clip-worthy moments, reframed vertical and captioned for social.
AI avatars and voiceover
Generate a presenter-led explainer with synchronized lip movement and human-sounding narration — no studio, no shoot.
Animated subtitles
Auto-generated captions in dozens of animation styles, colour-matched to your brand kit and safe-area aware for every aspect ratio.
Brand-kit conditioning
Fonts, palette, logo placement, and tone come from your saved brand kit, so generated output is on-brand from the first render.
Programmatic and bulk
Generate a video per SKU, per blog post, or per campaign row through the API, MCP, or a connected CMS — thousands at a time.
What comes out
A post you already published, as a finished cut
Why it matters
The bottleneck was never the idea. It was the production.
The case for AI video
Why generate video at all
Video is the format that performs, and the format teams ship least of — because every asset used to mean a crew.
Publish at the rate your channels demand
Social, commerce and lifecycle channels consume video faster than any production calendar can fill. Generation moves the constraint from crew availability to how many ideas you have.
Your existing content is already the script
Blogs, decks, PDFs, product pages and long recordings are briefs you have already written and approved. Turning them into video is repurposing, not net-new production.
Test before you commit budget
When a variant costs minutes instead of a shoot day, you can find the hook that works before spending media money behind it — rather than defending the one cut you could afford.
Small teams ship like big ones
Script, voiceover, visuals, subtitles and transitions arrive as one pass, so a two-person team produces a catalogue's worth of video without hiring an editor for each format.
The teams pulling ahead are not the ones with better ideas. They are the ones who can put an idea on screen the same week they had it.
Why Vitra.ai
Why Vitra creates it best
A generator gives you a clip. Universe gives you a clip that is on brand, in every language, and already checked.
Brand kit conditioning, not prompt luck
Fonts, palette, logo and tone are applied at generation time from your brand kit — which can be built automatically from your site, your guidelines document or a folder of past work.
Any input, one pipeline
Idea, blog, PDF, deck, product page, a folder of images or a long recording all enter the same workflow. Long cuts also come back out as shorts, sized for the channel.
Editable down to the frame
The output is a project, not a rendered dead end. Rewrite a line, swap a scene, change the voice or restyle the animated subtitles without regenerating everything around it.
Born multilingual
A generated video is one node away from dubbing into 75+ languages with the same voice, and one more from personalization — because it never has to leave the platform to get there.
Programmatic when you need volume
An entire product catalogue or content library can be generated from an API call or a workflow trigger, with the same brand rules applied to every item.
1 brief
to script, voice, visuals and subtitles
75+
languages without a second production
Bulk
generation over a whole catalogue
How it works
Four steps, one orchestrated run
Every stage runs on the same platform, so nothing is exported, re-uploaded, or handed between tools.
- 01
Give it a source
Type an idea, paste a URL, upload a document, or point Universe at a folder in your storage.
- 02
Script and storyboard
Agents draft the script, break it into scenes, and select visuals. Everything is editable before a frame is rendered.
- 03
Narrate and assemble
Voiceover, avatar, subtitles, effects, and transitions are generated together into a single timeline.
- 04
Publish or localize
Export, push to social, or send the finished cut straight into video dubbing to ship it in 75+ languages.
Who it is for
Teams using Video Creation
Content marketing at volume
Turn every published blog into a video the same day it goes live, without adding headcount.
Commerce catalogues
Generate a product video for every SKU from your existing catalogue feed.
Social and UGC-style ads
Produce variant-heavy creative for A/B testing across Reels, Shorts, and TikTok formats.
Internal comms
Turn a deck into a narrated explainer that people actually watch to the end.
FAQ
Questions people ask
What can I turn into a video?
An idea or prompt, a blog post or URL, a PDF or ebook, a PowerPoint deck, a Word document, a social thread, a product page, a set of images or clips, or an existing long-form video you want cut down into shorts.
Do I need video editing skills?
No. The first cut — script, voiceover, visuals, subtitles, transitions — is generated for you. Editing is optional, and happens in the browser rather than in a timeline editor you have to learn.
Can I generate videos in bulk?
Yes. Bulk and programmatic generation run through the API, MCP, and CMS or CRM connectors, so you can create a personalized or per-product video for every row in a dataset.
Can generated videos be translated?
Yes. Creation and dubbing are the same platform, so a finished video moves straight into 75+ language dubbing with shared translation memory and brand voice.
Start with Video Creation. Grow into the whole platform.
Everything in Vitra Universe shares one translation memory, one brand kit, and one quality bar — so the work you do here makes everything you do next faster.