Listings01
Product listing creation
Turn structured product facts into approved titles, descriptions, bullets, specifications, and metadata.
Connected workflow · Human reviewAI product content operations
Keep product content current across every market and channel.
Create and localize titles, descriptions, attributes, images, video, documents, and storefront content whenever the catalogue changes.
For catalogue, product content, e-commerce operations, marketplace, and localization teams.
75+ languagesHuman approvalOne shared memory
Starts from
Product data, source assets, market rules, and channel requirements
- Detect
- Create
- Localize
- Publish
Product listings · Localized media · Channel feeds
One workspace for the team
One team context. Every content job.
Universe keeps source content, product knowledge, brand language and reviewer decisions available while agents handle repeat production work.
01
Treat the product as one content set
Data, descriptions, specifications, images, video, documents, and pages stay connected.
02
Respond to catalogue changes
New or changed products can trigger the creation and localization steps their markets require.
03
Keep product owners in review
Agents prepare variants while catalogue, brand, legal, and regional owners approve important changes.
Built around the team's real work
What catalogue teams can run in Universe
Start with the work already creating delays. Keep the people, context and systems your team needs in the same visible operation.
Localization02
Multilingual catalogue localization
Translate product fields and apply market terminology, units, requirements, and search intent.
Connected workflow · Human reviewMedia03
Product image and video adaptation
Localize image text, product video, subtitles, voice, dimensions, and channel creative.
Connected workflow · Human reviewChannels04
Catalogue publishing
Package approved product content for storefronts, marketplaces, apps, feeds, and campaign systems.
Connected workflow · Human reviewHow the team works with agents
AI handles repeat steps. People decide what ships.
Agents create, translate, adapt and check. Your team sets the direction, handles exceptions and approves the final output.
Connect the team's source content
Bring product data, media assets, catalogue changes into one visible workspace with the context agents and reviewers need.
Assign the repeat work to agents
Detect, Create, Localize, Publish run as connected steps instead of separate tasks across different tools.
Pause where people need to decide
Route new concepts, sensitive claims, failed checks, and market exceptions to the person responsible for the decision.
Deliver and retain the context
Send product listings, localized media, channel feeds to their destination and keep approved decisions available for the next run.
What changes for the team
More time for judgment. Less time moving files.
Agentic AI takes on the repeatable production steps while people remain accountable for quality, context and release.
A more complete product record
Every format uses the same approved product facts and market decisions.
Faster coverage for new products
Catalogue additions enter a repeatable content and localization workflow instead of separate queues.
Fewer content differences between channels
Approved data and assets are packaged from one source for each required destination.
Explore the platform
Capabilities behind this team's workflows
Common questions
Catalogue teams teams ask us
How does Vitra Universe help catalogue teams?
Create and localize titles, descriptions, attributes, images, video, documents, and storefront content whenever the catalogue changes. The workflow keeps sources, AI-agent work, quality checks, human approvals, and delivery connected.
Where does human review fit when AI agents do the work?
Your team chooses the approval points. Agents handle repeat production and checks; people review new ideas, exceptions, sensitive content, and anything that represents the final decision.
Can Vitra work with the systems the team already uses?
Yes. Workflows can connect supported creative, content, product, storage, publishing, and business systems through integrations, APIs, SDKs, and custom steps.
Start with one real workflow
Bring one catalogue teams workflow. See how agents and people can run it together.
See how your source content, review process and delivery systems can work together inside Vitra Universe.