# Vitra.ai named in the AWS and Accel ML Elevate generative AI community

> AWS and Accel announced ML Elevate 2023, a six-week accelerator built exclusively for generative AI startups. Vitra.ai was named among the leading Indian AI companies in the programme's alumni community, which has run more than 50 early-stage AI/ML startups since 2020.

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# Vitra.ai named in the AWS and Accel ML Elevate generative AI community

About Amazon India

AWS and Accel announced ML Elevate 2023, a six-week accelerator built exclusively for generative AI startups. Vitra.ai was named among the leading Indian AI companies in the programme's alumni community, which has run more than 50 early-stage AI/ML startups since 2020.
[Visit Website](https://www.aboutamazon.in/news/aws/aws-accel-launch-ml-elevate-for-generative-ai-startups)

[Satvik Jagannath](https://www.vitra.ai/author/satvik)
Co-founder and CEO , Vitra.ai
Jul 31, 2023

![Vitra.ai named in the AWS and Accel ML Elevate generative AI community](https://www.vitra.ai/static/images/news/16.webp)

About Amazon India

Table of contents

[The programme](#the-programme)

[Vitra.ai in the alumni community](#vitraai-in-the-alumni-community)

[Full coverage](#full-coverage)

Contributors

[Satvik Jagannath](https://www.vitra.ai/author/satvik)
Co-founder and CEO

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## The programme

On 31 July 2023, Amazon Web Services and venture firm Accel announced ML Elevate 2023, a six-week accelerator aimed squarely at startups building generative AI applications. It was the first edition of the programme to focus exclusively on generative AI.

Participants got access to AI models and tooling, technical and business mentorship, the AWS Activate programme, and up to

200,000inAWScredits,alongwithadedicateddemoweektopitchventurefundsandangelinvestors.TheannouncementcitedNASSCOMresearchshowingIndiangenerativeAIstartupshadraisedover200,000 in AWS credits, along with a dedicated demo week to pitch venture funds and angel investors. The announcement cited NASSCOM research showing Indian generative AI startups had raised over

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475 million in private investment between January 2021 and May 2023.

## Vitra.ai in the alumni community

ML Elevate has run since 2020 and has accelerated more than 50 early-stage AI/ML startups in India. In announcing the 2023 edition, AWS named Vitra.ai among the leading Indian AI startups in the programme's active community, alongside AarogyaAI, Dubdub.ai and NimbleBox.ai.

The relationship is not incidental to the product. Running [video dubbing](https://www.vitra.ai/features/video-dubbing) and [image translation](https://www.vitra.ai/features/image-translation) at enterprise volume is an inference-cost problem before it is anything else, and programmes like ML Elevate exist because the infrastructure economics are what decide whether a generative AI product can be sold at a sane price.

## Full coverage

This story was carried across the Indian business press. Every outlet that ran it is linked below.

- [About Amazon India](https://www.aboutamazon.in/news/aws/aws-accel-launch-ml-elevate-for-generative-ai-startups) — AWS and Accel announce ML Elevate 2023 to support generative AI startups in the country
- [Business Today](https://www.businesstoday.in/entrepreneurship/start-up/story/aws-and-accel-join-forces-to-launch-accelerator-program-for-generative-ai-start-ups-392088-2023-07-31) — AWS and Accel join forces to launch accelerator program for Generative AI start-ups

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