# Contextual Translation & TMS Guides | Vitra.ai > Understand translation memory, terminology, style guides and human review. Practical guides for choosing and running a context-first translation workflow. **Canonical URL**: https://www.vitra.ai/blog/topics/contextual-translation **Source**: This is the Markdown rendering of https://www.vitra.ai/blog/topics/contextual-translation, generated at build time from that page. --- Practical guides · 8 selected articles # Contextual Translation & TMS Guides A translator needs to know what a sentence means in your product, not just what its words mean in a dictionary. Start with the brief, settle the terms, then decide how your team will review and reuse the result. Learn it. Try it. Review it. A clear path from question to finished work. 01 Understand 02 Prepare 03 Review ## Start here Follow the steps in order, or open the guide that answers today's question. 01 ### Understand the language resources A memory stores previous translations. A glossary names the preferred wording. A TMS connects the people, files and decisions. They solve different problems. [Translation Memory vs. TMS: What Your Team Actually Needs↗](https://www.vitra.ai/general/translation-memory-vs-tms)[Glossary vs Translation Memory: What Each Fixes↗](https://www.vitra.ai/general/glossary-vs-translation-memory) 02 ### Give the job a useful brief Explain the audience, product meaning and where the content will appear. A screenshot or a short example can answer a question that another paragraph of brand advice cannot. [Contextual Translation: How to Give AI a Brief That Helps↗](https://www.vitra.ai/general/contextual-translation-guide)[How to Write a Translation Style Guide↗](https://www.vitra.ai/general/translation-style-guide) 03 ### Agree on what a reviewer should check Treat an automated check as evidence to inspect, not permission to publish. Keep meaning, terminology and the finished layout in the review. [Translation Quality Metrics: BLEU, COMET & MQM↗](https://www.vitra.ai/general/translation-quality-metrics)[Linguistic QA Checklist Before You Publish↗](https://www.vitra.ai/general/linguistic-qa-checklist) ## Keep reading [6 min readContextual Translation: How to Give AI a Brief That HelpsCharge can mean a battery, payment or accusation. See how audience, product and usage context help people translate and review the right meaning.Read the guide ↗](https://www.vitra.ai/general/contextual-translation-guide)[7 min readTranslation Memory vs. TMS: What Your Team Actually NeedsTranslation memory stores reusable wording. A TMS coordinates resources, work and review. Compare their roles and choose what your localization team needs.Read the guide ↗](https://www.vitra.ai/general/translation-memory-vs-tms)[5 min readHow to Build a Translation Glossary That SticksAgree on product wording, protect names, and make the glossary useful during translation and review. A practical guide to ownership, context, and exceptions.Read the guide ↗](https://www.vitra.ai/general/translation-glossary-management)[3 min readHow to Keep Brand Voice in TranslationReviewers cannot enforce brand voice, because each one only sees their own language. What to write down instead, and where tone has to change by market.Read the guide ↗](https://www.vitra.ai/general/brand-voice-translation) Free working templates ## Turn the guidance into a handoff. Use a worked example, edit the details and take the file into your next review. No signup required. [Translation Brief Template↗](https://www.vitra.ai/templates/translation-brief)[Translation Glossary Template↗](https://www.vitra.ai/templates/translation-glossary)[Localization QA Checklist↗](https://www.vitra.ai/templates/localization-qa-checklist) A useful question Do we need a TMS or just a translation memory? A translation memory helps reuse previous wording. A TMS is useful when you also need to coordinate content, language resources, reviewers and delivery. Test both needs with a real project before choosing software. Put it into practice ## Explore Vitra TMS Keep Vitra TM, Vitra TB, glossary, style and context connected to the translation job and human review. [Explore Vitra TMS →](https://www.vitra.ai/vitra-tms) [← Browse other topics](https://www.vitra.ai/blog/topics) --- ## Structured data ```json { "@context": "https://schema.org", "@type": "CollectionPage", "name": "Contextual Translation & TMS Guides", "description": "Understand translation memory, terminology, style guides and human review. Practical guides for choosing and running a context-first translation workflow.", "url": "https://www.vitra.ai/blog/topics/contextual-translation", "publisher": { "@id": "https://www.vitra.ai/#organization" }, "mainEntity": { "@type": "ItemList", "numberOfItems": 8, "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Contextual Translation: How to Give AI a Brief That Helps", "url": "https://www.vitra.ai/general/contextual-translation-guide", "description": "Charge can mean a battery, payment or accusation. See how audience, product and usage context help people translate and review the right meaning." }, { "@type": "ListItem", "position": 2, "name": "Translation Memory vs. TMS: What Your Team Actually Needs", "url": "https://www.vitra.ai/general/translation-memory-vs-tms", "description": "Translation memory stores reusable wording. A TMS coordinates resources, work and review. Compare their roles and choose what your localization team needs." }, { "@type": "ListItem", "position": 3, "name": "How to Build a Translation Glossary That Sticks", "url": "https://www.vitra.ai/general/translation-glossary-management", "description": "Agree on product wording, protect names, and make the glossary useful during translation and review. A practical guide to ownership, context, and exceptions." }, { "@type": "ListItem", "position": 4, "name": "How to Keep Brand Voice in Translation", "url": "https://www.vitra.ai/general/brand-voice-translation", "description": "Reviewers cannot enforce brand voice, because each one only sees their own language. What to write down instead, and where tone has to change by market." }, { "@type": "ListItem", "position": 5, "name": "Glossary vs Translation Memory: What Each Fixes", "url": "https://www.vitra.ai/general/glossary-vs-translation-memory", "description": "A translation glossary records approved wording for terms. Translation memory keeps reviewed translations. Learn when to use each, and how to handle conflicts." }, { "@type": "ListItem", "position": 6, "name": "How to Write a Translation Style Guide", "url": "https://www.vitra.ai/general/translation-style-guide", "description": "Turn brand tone into language decisions a translator and reviewer can use. Examples for formality, dates, numbers, product names, and regional guidance." }, { "@type": "ListItem", "position": 7, "name": "Translation Quality Metrics: BLEU, COMET & MQM", "url": "https://www.vitra.ai/general/translation-quality-metrics", "description": "Compare BLEU, COMET and MQM, then track review effort, defects and release time. A practical measurement plan without treating one score as approval." }, { "@type": "ListItem", "position": 8, "name": "Linguistic QA Checklist Before You Publish", "url": "https://www.vitra.ai/general/linguistic-qa-checklist", "description": "Most localization bugs are mechanical, not linguistic. Nine checks that catch truncation, broken placeholders and bad date formats before customers do." } ] } } ``` ```json { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.vitra.ai/" }, { "@type": "ListItem", "position": 2, "name": "Blog", "item": "https://www.vitra.ai/blog" }, { "@type": "ListItem", "position": 3, "name": "Topics", "item": "https://www.vitra.ai/blog/topics" }, { "@type": "ListItem", "position": 4, "name": "Contextual translation & TMS", "item": "https://www.vitra.ai/blog/topics/contextual-translation" } ] } ```